“Shelf Management”
Good shelf management must consider customers’ convenience. Good use of shelf space will maximize sales volume.
The advantage of good shelf management
- Create continuity in buying, increase sales opportunities.
- Good space allows more assortment. The shop can add new products to sell in the store.
- Easy to monitor how much each product can sold out. Easy to adjust space for any products, to generate maximum sales.
- Easy to check inventory
Five techniques for good shelf management
- Segment product into the same category, arranged vertically down.
- Arrange products with continuous relationship.
- Best-sellers are placed at eye level and expensive items should be placed near the cashier.
- Small & Light items should be arranged on top shelf. Large & heavy items should be sorted below.
- Do not put non-food or chemical products mix with food products.